MAKKAH : As millions of pilgrims gather in the Kingdom of Saudi Arabia for the annual Hajj pilgrimage, Ssad TV Channel has unveiled its special coverage for the 2025 Hajj season. The initiative is part of the channel’s strategic media plan to highlight the Kingdom’s exceptional efforts in serving the Guests of Allah and to reflect the spiritual essence of one of Islam’s most significant pillars.
The channel began its seasonal programming with the launch of the daily show “Hajj in an Hour”, offering viewers the latest developments on pilgrim services, live field reports, and expert commentary drawn from local and international media. The program also features discussions with leading figures in the media and cultural sectors to explore the key themes and messages of this year’s Hajj.
Speaking on the launch, Mr. Mohammed bin Ayedh Al-Juaid, Director General of Ssad TV Channel, emphasized the importance of delivering a narrative that honors the sanctity of Hajj.
“Ssad’s coverage of the Hajj season reflects our ongoing role in portraying the honorable image of the Kingdom’s efforts – may it be blessed – in serving the Two Holy Mosques and their visitors,” he said. “Our goal is to produce content that captures the deep spiritual atmosphere of this sacred ritual, which brings together Muslims from around the world in unity and devotion.”
Al-Juaid further noted that the 2025 coverage has been significantly expanded to include live broadcasts from Jeddah, Makkah, and the Holy Sites. A team of on-the-ground correspondents has been deployed to deliver real-time updates and comprehensive coverage that showcases the seamless organization and high-quality services provided to pilgrims.
During the peak Hajj period, Ssad Channel will broadcast more than six hours of live programming daily, beginning on the Day of Tarwiyah and continuing through the Day of Departure. In addition to studio segments from Jeddah, the channel will feature extensive field coverage from Makkah and the sacred sites, documenting the spiritual journey of the pilgrims in an environment of safety and serenity.
This extensive media campaign underscores Ssad Channel’s commitment to producing purposeful, value-driven content. It aims to reflect the unity and peace that define Hajj, as millions of Muslims perform their pilgrimage in fulfillment of a profound religious obligation.