Los Angeles: Rihanna is set to revolutionize maternity fashion while expecting her third child with partner A$AP Rocky. The singer is reportedly working on a pregnancy fashion line designed to empower women and help them embrace their bodies during pregnancy.
An insider told Life & Style that Rihanna wants to “change the maternity fashion game” by encouraging women to feel confident and sexy while showing off their baby bumps.
“She’s extremely proud of that, and being pregnant again has inspired her to design even bolder pieces,” the source said.
Rihanna loves flaunting her curves and wants other pregnant women to feel the same confidence. Her partner, A$AP Rocky, also contributes to the designs, helping pick outfits and co-creating looks. “They have a lot of fun bringing ideas to life,” the insider added.
Rihanna sees this project as a way to grow her brand while unapologetically celebrating motherhood. The line aims to empower women and has the benefit of strong business success.