Riyadh: Italian lingerie and lifestyle brand intimissimi has opened its second store in Riyadh, located at Parks Avenue Mall, further solidifying its expansion in the Kingdom. This new opening follows the brand’s debut in Saudi Arabia earlier this year.
Tamara Jaber, Brand Manager at intimissimi, expressed excitement about the continued growth: “After our successful introduction to the Saudi market, we’re thrilled to open our second Riyadh location. We remain committed to sharing the essence of Italian heritage and luxury empowering women with comfort, elegance, and beauty. Riyadh’s thriving fashion scene is the perfect home for our brand.”
Known for its refined lingerie, cozy nightwear, and elevated knitwear, intimissimi brings the spirit of Italian elegance and craftsmanship to women across Saudi Arabia. With its latest store, the brand continues to offer collections that combine innovation with a deep understanding of women’s everyday needs.
Both Riyadh locations are designed to reflect intimissimi’s signature charm, inviting, stylish, and inherently feminine giving customers a seamless and immersive experience into the world of Italian fashion.