JEDDAH: GoDaddy has unveiled its "Show in Bio" tool to help small businesses increase sales and visibility on social media. This affordable solution caters to entrepreneurs who may not be ready to build a full website but want to showcase their products or services and engage with customers on platforms like WhatsApp.
"Show in Bio" uses AI to quickly generate product details such as name, description, and price, allowing small business owners to create a personalized sales catalog in minutes with no technical skills required.
This tool is designed to address the challenges faced by social-first entrepreneurs, including driving traffic and simplifying online selling.
“Social media has become a major platform for small businesses, and 'Show in Bio' makes it easier for entrepreneurs to manage their online presence with minimal costs and no need to build a website,” said Selina Bieber, Vice President of International Markets at GoDaddy.
According to GoDaddy's 2025 Global Entrepreneurship Survey, 22% of small business owners in the MENA region run their businesses primarily on social media.
These "social-first" entrepreneurs are young, optimistic, and increasingly confident in using AI to grow their businesses.
The "Show in Bio" tool offers several key features:Centralized Links: Combine all important links into one shareable bio link, Enhanced Engagement: Drive traffic to key offers and updates with ease, Product Showcase: Display a product catalog with images and videos directly in the bio, Domain Integration: Use your own domain for a branded experience and AI Assistance: Generate product details quickly with no tech skills needed.
This tool enables entrepreneurs to start and grow their businesses efficiently, allowing for a seamless branded experience, whether they are launching a business or expanding an existing one on social media.